| The Congress Schedule |
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Sunday 30 May
Monday 31 May
All Congress sessions take place at the Lüfti Kirdar Convention & Exhibition Centre
| 10h00-12h00 | Opening Ceremony
Musical interludes from ’Fire of Anatolia’ and the ’Mehter Band’.
Welcome addresses by:
 Aydin Dogan, President, Turkish Newspaper Publishers Association.
Recep Tayyip Erdogan, Prime Minister of Turkey
Seok Hyun Hong, President, WAN.
Presentation of the 2004 WAN Golden Pen of Freedom by Gloria Anderson, President, World Editors Forum, to Ruslan Sharipov, journalist, Uzbekistan. Received by Elena Urlaeva, human rights activist.
Special guest speaker: Yashar Kemal, novelist, Turkey. | | 12h00 | Opening of Info Services Expo 2004. Sponsored by Reuters. | | 12h45 | Lunch. Sponsored by Dünya Daily Newspaper. | | 14h00 | An introduction to Turkey, by Talat Halman, author. | | 14h15 | World Trends in the Newspaper Industry: An Update. Timothy Balding, Director General, WAN. | | 14h45 | First Session. Winning strategies for the new business environment.
Chairman: Hanzade Dogan, CEO, Milliyet, Turkey.
Staying the Course and Winning: Building Value in a Global Company
Karen House, Senior Vice President, Dow Jones & Co. Inc. & Global Publisher, The Wall Street Journal, USA. | | 15h30 | Coffee Break.
Invest now and manage for future growth not decline
Brendan Hopkins, CEO, APN News & Media, Australia and New Zealand. | | 16h45 | 2004 Global Report on Innovations in Newspapers, by the Innovation International Media Consulting Group. Presentations will include insights into the sudden transformation of broadsheets into tabloids all over the world; a look at the new free dailies published by paid newspapers; an examination of the lessons to be learned by recent newsroom management changes; a review of the new front pages newspapers are adopting to seduce readers; and much more!
Presented by Juan Senor (London), Claude Erbsen (New York) and Juan Antonio Giner (Norfolk), consultants of the Innovation International Media Consulting Group. | | 20h00 | Street party in old Istanbul (Kumkapi district) with local cuisine and entertainment. Sponsored by Anadolu Efes Beverage Group and Coca Cola. |
Tuesday 1 June
| 08h30 | Second Session. Winning strategies for the new business environment.
Chairman: Gavin O’Reilly, Chief Operating Officer, Independent News & Media.
Investing in the Future: How commitment to long term growth has seen the Daily Mail & General Trust become one of the world’s leading newspaper groups.
Murdoch MacLennan, Managing Director, Associated Newspapers, United Kingdom.
Some thoughts about our business.
Donald Graham, Chairman & CEO, Washington Post Company, USA.
Finding new crossroads: Diversification within the Telegraaf Group
Fred Arp, Director, Telegraaf Holding, The Netherlands. | | 10h30 | Coffee break. Sponsored by Kodak Polychrome Graphics. | | | SFN - Part 1: The Circulation Winners Lessons from some of the world’s most successful newspapers. Circulation continues to be the primary measure of a newspaper’s success, but for many it is also the greatest challenge. This session will outline the keys to circulation growth, with case studies and speakers from circulation winning newspapers.
Some gain it through ’sexy’ content, some through price cuts, some through better understanding of readers needs.
Hanzade Dogan, CEO, Milliyet, Turkey.
Big strategies for small markets
Tony Whiting, CEO, The Border Morning Mail, Australia.
The challenge of increasing newspaper circulation in difficult times
Geraldo Correa, Vice President, Marcelo Rech, Chief Editor and Cristiano Nygaard, Operations Manager, Newspaper Division, Zero Hora, Brazil.
Keeping ahead of the game
Paul Cooke, Managing Director, Independent Star Limited, Ireland. | | 12h30 | Lunch.
Sponsored by Turkish Industrialists and Businessmen’s Association (TUSIAD) | | 14h00-15h30 | Third Session. Winning strategies for the new business environment.
Chairman: Tomas Brunegard, CEO, Göteborgs-Posten, Sweden.
SFN - Part 2: New advertising concepts.
As an increasing proportion of advertising, particularly classified, continues to move from print to the web in many - though not all - markets, and broadband services begin to transform the way we live, plan and shop, this session examines the trends and opportunities that are emerging for newspaper companies to capture and dominate the local and personal transaction process.
Speakers include:
Driving innovation with online classifieds: Lessons from U.S. trendsetters.
Melinda Gipson, Director, Electronic Media, Newspaper Association of America.
How our local newspapers meet the challenge of new trends in classified advertising.
Alf Hildrum, Group Chief Executive, A-Pressen, Norway.
Tim Ruder, Vice-President, Marketing, Washingtonpost.Newsweek Interactive, USA. | | 15h30 | Coffee Break. | | 16h00-18h00 | Newspaper development in emerging markets. From Heroes to Entrepreneurs. How newspaper companies manage the transition from political and social catalysts to commercial success stories.
This workshop will examine the strategic issues facing publishers in emerging markets. Drawing on an analysis of the latest economic and media trends, the session will provide a framework for developing circulation sales and advertising revenues. Case studies will apply the lessons - good and bad - from mature markets, in those markets where the potential for growth is greatest.
Chairman: Sedat Ergin, Senior Political Columnist, Hürriyet, Turkey.
Speakers include:
Five golden rules for investing in media in emerging markets.
Sasa Vucinic, Managing Director, Media Development Loan Fund.
The news from Siberia: there are no bad markets, there is a lack of good ideas.
Yury Purgin, Director General, Altapress, Russia.
Newspapers under pressure: the new space for independent newspapers in Slovakia.
Alexej Fulmek, General Director, SME, Slovakia.
Newspapers and books: a successful relationship.
Zeljko Ivanovic, Director, Vijesti, Serbia and Montenegro.
Financial Theology: The daily agony of success.
Jose Ruben Zamora, President and Editor, El Periodico, Guatemala.
Evening free. |
Wednesday 2 June
| 09h00-12h15 | Fourth Session. Winning strategies for the new business environment.
Chairman: Vuslat Dogan Sabanci, CEO, Hürriyet, Turkey.
Talking Truisms - The Times Tale
Pradeep Guha, President, Bennett, Coleman & Co. Ltd, publishers of The Times of India.
Sustainable profit through operational excellence and diversification
Lutz Glandt, Managing Director, WAZ-Mediengruppe, Germany. | | 10h30 | Coffee Break.
SFN - Part 3: Best Business Practice in Newspapers.
Measuring success: A review of best business practice drawn from the SFN project, including the first results of the new WAN benchmarking initiative.
Jim Chisholm, Director, Shaping the Future of the Newspaper.
SFN - Part 4: Does Size Matter? The move to ’compact’ and beyond.
Many newspapers around the world have reduced their formats to ’compact’ size - and some are going even smaller. This session will review the new SFN strategy report on ’New Designs, New Formats’ and examine the case of one publisher who has achieved extraordinary circulation success by switching size.
Introduction by Ally Palmer, Director, Palmer Watson, United Kingdom.
Turn of the tide: the launch of The Independent compact.
Ivan Fallon, CEO, Independent News & Media, United Kingdom. | | 12h15-13h00 | WAN Annual General Meeting (open). | | 13h00 | Lunch. Sponsored by Müller Martini and Hürriyet newspaper | | 14h00-16h00 | Fifth Session. Media Landscapes: A road map to the future.
What does the future hold for media executives and how should they adapt their strategies to meet the challenges and opportunities of our rapidly changing world?
Chairman: Roger Parkinson, Former Publisher and CEO of The Globe and Mail, Canada.
Speakers include:
Media Landscapes in the Age of the Creative Man
Axel Olesen, Managing Director, Copenhagen Institute for Future Studies, Denmark.
Ready, Aim, Fire: Target Products For Target Markets
Earl Wilkinson, Executive Director, INMA, USA.
Alice in Wonderland
Caroline Foster Kenny, Mediaedge:cia, United Kingdom. | | 19h30 | Gala dinner and entertainment on Sultanahmet Square (a unique Roman location between the Blue Mosque and Saint Sophia). Sponsored by The Union of Chambers of Commerce and Commodity Exchanges of Turkey (TOBB). | | | All times are provisional and subject to change. |
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