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Tabloid Wars : Battle of Britain at the World Editors Forum

In a country where “broadsheet” has always been associated with “quality”,

The Independent and The Times have sparked a revolution in the United

Kingdom by launching tabloid versions of their dailies. The editors of the

two papers will face off at the World Editors Forum later this year on the

implications for newsrooms of the “tabloid boom” that is occurring

world-wide.



In the quest to attract commuters and other readers who favour a compact

size, The Independent launched a tabloid-size newspaper with the same

content as its broadsheet late last year. It kept the broadsheet in many

markets because it didn’t want to lose readers who were satisfied with it.

The Times quickly followed suit. And though putting out identical content in

different formats means extra work for the newsroom and other departments,

the results have been spectacular -- both newspapers have reported

circulation gains in the tens of thousands with the new editions.

Simon Kelner, the Editor-in-Chief of The Independent, and George Brock,

Managing Editor of The Times, will take part in a session called "Tabloid

boom: no limits?" at the World Editors Forum, to be held concurrently with

the World Newspaper Congress and Info Services Expo in Istanbul, Turkey,

from 30 May to 2 June 2004. They will be joined by Niels Lunde, Chief Editor

of Berlingske Tidende in Denmark, and Raymundo Riva-Palacios, Chief Editor

of Mexico’s El Independiente.

The session is one of five at the WEF, which takes the theme, "The Newsroom

Revolution: New Technologies, New Markets, New Competitors.” More than 1,000

editors, publishers and other senior newspaper executives are expected at

the Forum, the Congress and Info Services Expo 2004, the annual meetings of

the world’s press.

For the evolving conference programme, a list of participants and other

information, consult http://www.wan-press.org/istanbul2004/ or contact

Bertrand Pecquerie, WEF Director, WAN, 7 rue Geoffroy Saint Hilaire, 75005

Paris, France. Telephone +33 1 47 42 85 00, Fax +33 1 47 42 49 48, e-mail:

bpecquerie@wan.asso.fr.

In addition to the five sessions on practical newsroom issues, the WEF will

feature a keynote session on the question, "do newspapers need to reinvent

journalism?" Speakers include Juan Luis Cebrian, CEO of El Pais and PRISA

Group, Spain, Dean Wright, Editor-in-Chief of MSNBC.com, USA, and Anssi

Vanjoki, Vice President of the Nokia Group, Finland.

The four other business sessions are:

-  Press credibility in the digital age: new attacks, new answers. The rise

of challengers to print journalism -- cable, TV, online services, mobile

phones, free newspapers, and even “bloggers” on the internet -- is raising

questions about what is news, who is a journalist, and how does the press

maintain its trust and credibility in this information explosion.

The session will feature a debate between the keynote speakers, top editors

and media CEOs, including Yeon-Ho On, Founder and CEO of Ohmynews, Korea,

and Andrew Nachison, Director of the Media Center at the American Press

Institute.

-  The Front Page Revolution. You have two seconds to seduce your readership.

This, every day, is the challenge of the front page editor. The exercise is

extremely difficult and is becoming even more so as more colour, more

photos, more “points of entry” and more headlines are added to the mix.

Some newspapers have found successful strategies and will be sharing them

with the WEF. Confirmed speakers include: Roger Black, Chairman of Danilo

Black, Inc., United States; David Wadmore, Associate Head of Design, The

Times, United Kingdom; and Terry Quinn, Editorial Development Manager,

Fairfax Group, Australia and New Zealand.

-  Photojournalism and new visual strategies. The future of photojournalism

is a major issue for print newspapers. But are they taking advantage of new

paths for photos in the storytelling process and in feature writing? At the

same time, agencies are undergoing their own revolutions: huge

concentration, sophisticated use of digital cameras, real-time constraints

that become opportunities.

Confirmed speakers include Brian Storm, Vice President of Corbis, USA, Fred

Ritchin, Professor at New York University and former Picture Editor of The

New York Times, Jean-François Le Mounier, Head of the Photo Department for

Agence France-Presse, and Angelo Rinaldi, Managing Editor and Art Director,

La Repubblica, Italy.

-  Arab Media: an emerging power. From CNN leadership in 1991 to Al Jazeera

(and al Arabiya) power in 2003, Arab television played a major role during

the war in Iraq and its aftermath. But what about Arab newspapers? Do they

have a major influence on public opinion? And what is the balance between

professional and ideological issues within the newsroom? What lessons can be

learned from the Baghdad bloggers?

The keynote speaker of this session will be Tariq Ramadan, Professor of

Islamology at Friburg University in Switzerland.

As in past years, the WEF will share several sessions with the World

Newspaper Congress - the gala opening ceremony, featuring Turkish Prime

Minister Recep Tayyip Erdogan and the presentation ceremony of the WAN

Golden Pen of Freedom, a presentation on the latest world press trends, a

global report on innovations in newspapers, and much more.

Sponsors of the Congress and the Forum now include the Union of Chambers of

Commerce of Turkey, the Anadolu Efes Beverage Group, the Dünya daily

newspaper and Reuters.

The Paris-based WEF is the division of the World Association of Newspapers

that represents senior news executives. WAN, the global organisation for the

newspaper industry, represents 18,000 newspapers; its membership includes 72

national newspaper associations, individual newspaper executives in 100

countries, 13 news agencies and nine regional and world-wide press groups.

Inquiries to: Larry Kilman, Director of Communications, WAN, 7 rue Geoffroy

St Hilaire, 75005 Paris France. Tel: +33 1 47 42 85 00. Fax: +33 1 47 42 49

48. Mobile: +33 6 10 28 97 36. E-mail: lkilman@wan.asso.fr

 





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