A. MEDIA MARKET DATA
B. ADVERTISING
C. CIRCULATION & DISTRIBUTION
D. PRINTING & PRODUCTION SYSTEMS
E. ONLINE / DIGITAL PUBLISHING
F. EDITORIAL CONTENT
G. YOUNG READER
H. MANAGEMENT
I. TRAINING & EDUCATION
J. PRESS FREEDOM & LAWS
K. COPYRIGHT
L. MEDIA OWNERSHIP
M. COMPETITION
N. LABOR & EMPLOYMENT







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Press Strikes Back
PARIS



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IN THE SAME SECTION :
Free Newspapers: Threat or Opportunity? (The London Metro, Associated Newspapers)
Initiatives for Profit
Beyond the Printed Word
Positioning in the New Marketplace: Value-Added Services for Advertisers
Newspaper Promotions: Boostig Single Copy Sales (El Periodico, Grupo Zeta)


Research, Product Development and Branding: the Keys to a Success Story (The Star)
Spanish Regional Press: The New Frontier
Word Young Reader
Female Readership: Challenges and Opportunities
Promotion Campaigns: Thinking Beyond Tomorrow