A. MEDIA MARKET DATA
B. ADVERTISING
C. CIRCULATION & DISTRIBUTION
D. PRINTING & PRODUCTION SYSTEMS
E. ONLINE / DIGITAL PUBLISHING
F. EDITORIAL CONTENT
G. YOUNG READER
H. MANAGEMENT
I. TRAINING & EDUCATION
J. PRESS FREEDOM & LAWS
K. COPYRIGHT
L. MEDIA OWNERSHIP
M. COMPETITION
N. LABOR & EMPLOYMENT








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Revenue Generation 2005

ROME, ITALY



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IN THE SAME SECTION :
Marketing Mix Revisited: Winning with the Four Ps
Readership: New Challenges and Winning Strategies
Building Customer Relationships
Managing the Advertising Department to Increase Sales
Advertising Sales: Restructuring for Profit (Hamburger Abendblatt)


Initiatives for Profit
Beyond the Printed Word
WNC: Visions of the Future II; WEF: Strategies for Success
E-Commerce: The Breakthrough to Profit
Classified Advertising: The Case of RP-Online (Rheinische Post)