March 27th - 28th, 2008
Venue: Telenor Expo, Telenor Headquarters, Oslo, Norway
Host: World Association of Newspapers (WAN) and Telenor
This conference will give you a unique opportunity to gather valuable business knowledge from leading players in the digital world. Top of the line speakers will guide you through their inspiring success stories from TV, mobile and the Internet. This is a follow-up to the highly successful seminar in 2007.
Please note that the seminar is in English only.
Hotel
Rooms, at the special discounted rate of Nok 896 (approximately 114 Euros)
have been reserved at the Radisson SAS Park Hotel, Lysaker, just a short
walk from the seminar venue. Wireless Internet access is available
throughout the hotel. To book your room, please contact Lise Langfield -
Lise.Langeid@telenor.com
Programme
Thursday 27th March
10.00 Introduction
Moderator Erling Maartmann-Moe, Partner, Alliance Venture
Welcome to Telenor
Morten Karlsen-Sørby, Executive Vice President of Telenor ASA
State of the Union Address: The mobile challenge challenging mobile
John Strand, CEO, Strand Consulting (DK)
Winning with games across platforms
Javier Ferreira, VP & Publishing Europe, EA (Electronic Arts)
Digital advertising, future trends and possibilities
Jessica Sandin, Head of mobile and Senior consultant at Fathom Partners
Social Networks - new fad or new economy? The Silicon Valley perspective
Hans Petter Brøndmo, CEO, Plum San Francisco (USA)
How to create a strong local player in a market dominated by globals, whilst staying true to your ideals
Espen Udland, CEO, ABC Startsiden AS
13.00 Lunch
14.00 Nokia - the new Apple or a head-to-head competitor with the telco industry?
Christophe Joyau, Business Manager, Nokia (F)
Interactive TV with mobile and Internet as response channe
Nikolai Fasting, CEO, Active Loop Television/Never.no
From Cradle to Grave - in all media
Dag Otter Johansen, CEO, Budstikka Interactive
Engaging User Experience
Gary Kovacs, VP of Marketing and Product Management, Adobe, (USA)
Digital Opportunities
Berit Svendsen, Vice President, Head of Product & IS, Telenor NorwayA presentation and publication of the shortlist of Digital Winner Prize 2008
A presentation and publication of the shorlist of Digital Winner Prize 2008
Digital Winners 2008
16.30
Tapas and post-conference tour of Telenor HQ and art collection
19.30
Dinner, Entertainment and Prize Ceremony
Friday 28th March
09.00 A better Mobile Experience - Open Handset Alliance
Rikar Steiber, Director of Product Marketing, EMEA Google
Designing the Mobile User Experience
Charlotta Falvin, CEO, TAT (S)
Digital Partnership and its impact on the Media Industry
Gunnar Stavrum, CEO, Mediehuset Nettavisen
The art of innovation - learnings from Machiavelli and the Renaissance
Kjetil Eikeset, Industrial professor Norwegian School of Management, Partner, B&I AS
The Value of News Content
Martha Stone, Strategic Advisor, WAN (USA)
The Big Digital Music Challenge: How to increase the customers willingness to pay
Eric Deugan, VP Digital Business, Warner Music (USA)
Schibsted - moving from traditional to digital media
Kjell Aamot, CEO, Schibsted
The User Revolution - Powered by Search
John Markus Lervik, CEO, FAST (Microsoft)
Looking Ahead Conference summary and conclusions
Moderator Erling Maartmann-Moe, Partner, Alliance Venture
13.00 Lunch
