What is the way forward for the newspaper industry? An analysis of market forces, competitors, audience, new technologies, and potential disruptions is needed to prepare for possible future scenarios. This report explains the scenario planning process, and how newspaper companies can use it to prepare for the future, whatever it may bring.

Newspaper companies can maximise the value of the content they create for both publishers and readers alike. This report examines how to enhance the "content value chain" in a hyper-competitive media landscape and in a consumer-driven market for news.

Investors and changing market conditions are motivating newspapers to innovate and expand with promising merger & acquisition and research & development strategies

Young readers represent the future of the newspaper industry. This report describes what newspapers are doing and must do to capture the time and interest of the new generation, no matter what the channel.

22 experts envision the newspaper industry’s future in 2020 in a variety of ways: as tailored newspapers, glossy magazines and networks of news generators and digital news hubs. Could the correct forecast include all of these?

This yearbook serves as a digital compass for the world’s media strategists,by providing more than 160 data sets from more than 35 sources, and analysis,about the revenue-making and media usage trends for the Internet and mobile industries, and compared with that of established media.