The Report 

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Despite the global economic downturn that has slowed or reversed growth across media industries since 2008, technologies and digital sectors continue to advance and grow, and new media platforms gain market share across the board. Meanwhile, traditional media are seeing limited growth or decreasing shares overall.

For World Digital Media Trends 2010, the Shaping the Future of the Newspaper project has partnered with 66 research companies - including PricewaterhouseCoopers, the Pew Research Center, Magna Global, comScore, ZenithOptimedia, eMarketer, and more - to piece together the vast landscape of the world's media and advertising markets, as well as emerging trends across platforms.

Technology continues to accelerate change, and newspaper publishers are tasked with making good decisions quickly; this report aims to better inform those decisions and assist them in finding tremendous opportunities available in growing digital media.

Topics include:

− The Global Entertainment and Media Market
− Media Usage Trends
− Mobile Trends
− Paid Online Content
− Types of Paywalls
− Tablets and E-readers
− Online Video
− Advertising
− Social Media
− and more


Get the facts
Examine your market
           Plan your future